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Graphic communication conveys information and ideas by visual means. The critical elements for a graphic designer are the suc-cessful communication of a message through the organisation of images and words. The use of information technology within Graph-ic communication has taken on an ever- increasing importance in recent years, changing working practices and leading to new forms of communication and presentation.

You will study at least one of the following disciplines: advertising, illustration, packaging, typography and interactive media.

Students will explore the huge range of materials and processes within Graphic communication and of the important role of signs and symbols using sketchbook development to create a portfolio of work. In producing graphic solutions to defined problems, students must be able to balance aesthetic and commercial considerations and reflect the history of the graphics industry.

Students must investigate specific areas of a design problem, deter-mine relevant sources of information and use them to research and define possible solutions. Industry briefs will direct projects through-out this 2 year course to prepare students for professional employ-ment.

The course is assessed through practical outcomes and evaluation and culminates in a graduation exhibition.

 

Specific requirements

In addition to the A level pathway requirement of 5 GCSEs, preferably including Maths and English, you will need to show a GCSE grade A*-B in Art or Graphics. You will also need to present a portfolio of work demonstrating your creative ability.




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